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Mission
Statements |
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Mission Statement is Important
Part of Organizations by Ken Harter, University of Wisconsin. Definition of a
mission statement, its purpose, the benefits of preparing it and the components of an
effective mission statement. Corporate Mission Statements by Leann
Cardani, University of St. Francis. The author summarizes: "I will define mission
statements, specify their importance, discuss important factors of mission statements, and
give a process to follow in their development."
Business Plan
Newsletter: Mission Statement by BizPlanit. Why the mission statement is
so important, the target audiences and general guidelines. |
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Goals |
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Setting Goals
- The dangers of goal setting by Gilda
Dangot-Simpkin, Dynamic Development. Discussion of the problems resulting from not
effectively setting goals based on three key criteria: specific, realistic and mutually
determined. For example, "increasing productivity" is too vague, but managers
should select meaningful measures of productivity that serve to motivate and focus
employees in the right direction.
- Above and Beyond by
Robert McGarvey, Entrepreneur Magazine, February, 1997. This article builds a case
for setting "stretch goals"tough, but attainable. It continues with how to
define the goal so it meets important criteria: quantifiable, long-term goals broken down
into weekly or monthly milestones and continual monitoring of progress. The last section
explores how to build commitment by employees to the goals. One approach: "Level with
your people about why the goal is critical."
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Objectives |
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